Maximizing Exposure: Staging Tips for Open Houses

22 August 2025

Hosting an open house is one of the best ways to showcase a property and attract potential buyers. But let’s be honest—just throwing open the doors and hoping for the best isn’t enough. If you want to create a lasting impression that leads to offers, staging is key.

Think of staging as setting the scene for a love story—the love story between a buyer and their future home. You want them to walk in, feel at home, and picture their life unfolding there effortlessly. So, how do you achieve that warm, inviting atmosphere? Let’s dive into some expert staging tips that can help you maximize exposure and increase your chances of a successful sale!

First Impressions Matter: Boosting Curb Appeal

Before potential buyers even step inside, they’re making judgments. That’s why curb appeal is crucial. Imagine walking up to a home with a neatly mowed lawn, a fresh coat of paint on the front door, and beautiful potted plants framing the entryway. It looks inviting, right?

Here’s how to spruce up the exterior:

- Clean up the yard – Mow the lawn, trim bushes, and remove any weeds.
- Freshen up the front door – A pop of color on the door can make a huge impact! Consider painting it a warm red or deep navy.
- Power wash the exterior – Clean siding, walkways, and the driveway make a home look well-maintained.
- Add stylish lighting – A well-lit entryway feels warm and welcoming, especially for evening showings.

Remember, buyers often drive by a home before deciding whether they want to visit. A polished exterior can be the deciding factor!

Declutter and Depersonalize: Less is More

A cluttered home distracts buyers from seeing its true potential. Think of it like walking into a store—if the shelves are messy and overcrowded, it’s overwhelming, right? The same goes for homes.

Here’s how to declutter like a pro:

- Pack away personal items – Family photos, memorabilia, and religious decor should go. Buyers need to envision their family living there.
- Clear countertops and surfaces – Keep kitchen counters, bathroom vanities, and coffee tables clear except for a few decorative pieces.
- Limit furniture – Too much furniture makes a room feel smaller. Stick to essential pieces and remove anything that crowds the space.
- Organize closets – Buyers WILL peek inside. A neat, organized closet suggests there’s plenty of storage space.

When buyers see a clutter-free, minimalistic home, they can better imagine themselves living in it. And that’s exactly what you want!

Bright and Airy Spaces Feel Inviting

Ever noticed how model homes always feel light, breezy, and refreshing? That’s because light plays a major role in setting the mood. A home filled with natural light feels bigger and more welcoming.

Here’s how to brighten up the space:

- Open all curtains and blinds – Let in as much natural light as possible.
- Use mirrors strategically – Placing mirrors across from windows can help reflect light and make a room feel larger.
- Swap out heavy drapes – Sheer curtains let in light while maintaining privacy.
- Replace dim light bulbs – Opt for warm, bright LED bulbs to enhance lighting.

A well-lit home creates a cheerful atmosphere—buyers will feel more comfortable and positive as they explore!

Master the Art of Neutral Tones

Your favorite bold red accent wall might make a statement, but does it appeal to every buyer? Probably not. Neutral tones, on the other hand, create a blank canvas where buyers can visualize their style.

Best neutral shades to consider:

- Soft whites – Classic and clean.
- Warm grays – A versatile choice that complements any decor.
- Beige and taupe – Adds warmth without overwhelming the space.

If repainting isn’t in the budget, even a few neutral accents—like throw pillows and area rugs—can tone down bold colors. Subtle, calming hues make a home feel fresh and move-in ready.

Make Each Room Feel Purposeful

Every space in your home should have a clear function. An empty nook? Turn it into a cozy reading spot. An awkward alcove? Stage it as a stylish workspace. When buyers see a well-defined space, they’re more likely to appreciate its potential.

Here’s how to bring purpose to each area:

- Highlight the dining area – Set the table with simple but elegant dishware.
- Stage the bedrooms – Fresh linens, fluffed pillows, and matching decor can make a bedroom feel like a retreat.
- Create a home office – With remote work on the rise, a small desk and chair can showcase the space as a productive work environment.
- Define outdoor spaces – Even small patios can feel inviting with a bistro set and potted plants.

Buyers love homes that feel livable. Give each space a clear identity to help them visualize possibilities!

Deep Clean Like Never Before

A sparkling clean home reflects care and attention to detail. And let’s be real—nobody wants to buy a home that looks (or smells) dirty.

Cleaning checklist before an open house:

- Scrub bathrooms and kitchens – Pay extra attention to sinks, faucets, and countertops.
- Wash windows and mirrors – Nothing makes a room sparkle like streak-free glass!
- Wipe down baseboards and doors – Minor details matter more than you think.
- Focus on fresh scents – Use light, natural scents like citrus or vanilla to create an inviting ambiance.

A deep-cleaned house not only looks better, but it also reassures buyers that the home has been well taken care of.

Stage with the Five Senses in Mind

A truly memorable open house engages all five senses. It’s not just about what buyers see—it’s also about what they smell, hear, and feel.

How to engage the senses:

- Sight – Keep the home bright, clean, and beautifully staged.
- Smell – Avoid overpowering air fresheners. Subtle scents like fresh flowers or baked cookies set a welcoming tone.
- Sound – Soft background music or a bubbling water feature can add to the ambiance.
- Touch – Soft blankets, comfy furniture, and plush rugs create a sense of coziness.
- Taste – Offer light refreshments like cold water bottles and small treats—buyers will appreciate the hospitality.

A multi-sensory experience makes a home feel warm, inviting, and unforgettable!

Final Touches Before Show Time

Before opening your doors, do a final walk-through. Make sure everything is in place—lighting is perfect, beds are made, and surfaces are spotless. Add a simple but elegant touch, like a vase of fresh flowers or a neatly folded throw blanket on the couch.

Most importantly, try to step into the buyer’s shoes. Would you feel at home walking into this space? If the answer is yes, you’re ready!

The Bottom Line

Staging an open house is all about creating an environment where buyers can emotionally connect with the home. A well-staged home stands out, attracts more interest, and often sells faster and at a higher price.

Put yourself in your buyer’s shoes, make the space inviting, and let them fall in love with what could be their future home. Because at the end of the day, that’s the magic of staging—it takes a house and transforms it into home.